Matthew B. Olson
Matthew Olson is the founder, president, and creative lead for Signalfire. Specializing in the strategic development of brands through the innovative use of online and offline mediums, Matthew excels at bringing a fresh, impactful plan to the table. He is fiercely passionate for identifying opportunities and delivering the best possible solution.
An accomplished pubic speaker, Matthew has presented to business organizations and conferences throughout the Midwest. Best known for presenting “The Hug, The Handshake, and The Hot Cup of Coffee: The Basics of Social Media For Business,” Matthew is available to speak or host workshops in relation to:
- Social media for business
- Developing strategic websites for business or organizations
- Practical content marketing strategies
- Brand management and development
- Guerrilla marketing / marketing innovation
A graduate of Lakeland College (B.A.), Matthew has worked in a variety of industries ranging from commercial printing to advertising. Founding Signalfire in 2002 as a freelance endeavor, Matthew grew Signalfire to a full time business in 2006. Today, Signalfire is a strategic digital agency focusing on creative website design, business smart social media, focused email marketing, and engaging content strategy.